Boity Thulo partners with denim brand for nostalgic 2000s-inspired collection

Boity Thulo for True Religion. Picture: Blaq Smith.

Boity Thulo for True Religion. Picture: Blaq Smith.

Published Nov 13, 2024

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South African media personality Boity Thulo has partnered with denim clothing brand True Religion.

For this collaboration, Thulo stars as the muse for the Boity x True Religion collection which includes jeans, V-notch T-shirts and stylish hoodies.

“Your newest obsession 🫦 The first of its kind this season collaborating with my @truereligion_sa family,” wrote Thulo.

This collaboration is one of a kind because it brings back the fashion from the early 2000s with cropped hoodies, boyish jeans and V-notch tops, all paired up with excessive jewellery.

Originally from Los Angeles, True Religion is a denim brand that has grown into a high-quality street-style brand.

Boity Thulo wearing the new Boity x True Religion collection. Picture: Blaq Smith.

“Our relentless commitment to craftsmanship is driven by a singular aspiration: to stand out from the crowd. We don't just design denim; we infuse it with personality and give the wearer a voice.

“True Religion speaks to the uniqueness found in all of us,” read the brand’s description.

In other news, Thulo is still active in her music career and recently dropped a collaborative album with Roiii. Titled “The Extra Mile”, this rap album is a combination of Roiii’s distinctive rap skills and Thulo’s flow.

“I’m really excited for our fans to finally experience this project. We put a lot of time and effort into creating something unique and unexpected; now it’s time to work on some great visuals to go with the music,” said Thulo.

Her friends in the entertainment industry, including Bonang Matheba, congratulated her on bagging a partnership with True Religion.